MAPLE HEALTHCARE

0081_B2C_General_Health_Assessment_UE_Header_alt_icon_position_960x600.png

objective

Introduce the new Health Assessment Specialty with an icon, webpage, email and social media.

Roles

Icon development and design, Graphic Design, Social Media Design, Production Design

Collaborator

Sasha Banika, Art Director

Solution

With existing icons as reference for style I created several icon options to instantly convey the Health Assessment specialty. Stakeholders chose the icon with a red cross and magnifying glass. I then designed and produced the webpage, email and social media assets incorporating the icon. Images show people on the go as they access the new Health Assessment tool online.

Icon Options

Icon Options

General Health Assessment Specialty Introduction Email

General Health Assessment Specialty Introduction Email

Landing Page

Landing Page

Organic & paid social media assets and Instagram mockup

Organic & paid social media assets and Instagram mockup