MAPLE HEALTHCARE
Objective
Introduce the new Health Assessment Specialty with an icon, webpage, email and social media.
Roles
Icon development and design, Graphic Design, Social Media Design, Production Design
Collaborator
Sasha Banika, Art Director
Solution
With existing icons as reference for style I created several icon options to instantly convey the Health Assessment specialty. Stakeholders chose the icon with a red cross and magnifying glass. I then designed and produced the webpage, email and social media assets incorporating the icon. Images show people on the go as they access the new Health Assessment tool online.
Icon Options
General Health Assessment Specialty Introduction Email
Landing Page
Organic & paid social media assets and Instagram mockup